Blacks snub Boks
11 Jun 2006
Only 12% of Springbok fans are black Africans, according to a new Markinor survey.
The survey, published in the Business Times on Sunday, also revealed that 55% of Bok fans are male and 66% white. Bafana’s supporters are 53% male, 71% black and 10% white; while the Proteas supporters are 51% female, 47% white and 16% black.
The Springboks scored 13.5% on brand loyalty relationships, ahead of Bafana (9.3%) and the Proteas (8.9%). The leading sports brand in the country is Kaizer Chiefs at 36%, followed by Orlando Pirates at 24%.
The Springboks had 76% of respondents expressing confidence in them. The Proteas were at 74% while Bafana garnered just 50%.
Other soccer clubs and provincial rugby franchises are way off the mark — research in 2004 put Sundowns at 5.7%, Banyana Banyana at 4.2%, the Sharks at 4%, Moroka Swallows at 3.9% and the Blue Bulls at 3.3%.
Saru president Oregan Hoskins told the Business Times that he was keen to act on the survey results. “I think it’s important. There’s a marketing department at Saru and it’s something we should take seriously.â€
60 Comments
Pages: « 1 [2] Show All
12 Jun 2006, 11:26 am
man, im already a hippy, and it rocks
12 Jun 2006, 11:45 am
Black fans who follow rugby make up a paltry rate of 12%
White fans who follow soccer make up an even paltrier rate of 10%
Clearly rugby is 2% BETTER OFF in this latest race-audit!
The ANC regime’s band of interfering busybodies need rather to address SAFA’s inability to take soccer to the whites instead of banging endlessly on about how little so-called “transformation ” rugby is doing and threating SARU with OR ELSE laws every few weeks.
Put soccer under this support blowtorch.
12 Jun 2006, 12:18 pm
hopefully we can get more black south africans interested and involved in rugby.
The ANC is a far better government than its predecessor in every respect. Africans have made a huge contribution to civilization, not only did the species originate there, but the first great civilisations of Egypt and Numidia ruled the world, with one of the first alphabets being created in modern-day Kenya.
But that is beside the point, african people need not set their stall by western standards, diversity and tolerance are what make the world interesting. The US, currently the most powerful culture on the planet, is a bland and shallow culture that has caused massive dissent through their ignorance of others. Tolerance and Diversity is the way forward. Do we really want a world engorged by greed and materialism? Much of what our black brothers have to say is intereting and relevant. Now if only we could get them weened off the roundball game.
Amen.
12 Jun 2006, 12:20 pm
i preferred this site when it was about rugby, just like i prefered rugby when it was about rugby.
12 Jun 2006, 12:45 pm
hey what happened to my comment?
12 Jun 2006, 14:49 pm
ikey and the other serious boneheads online….remember,Generalism is a tool of the mis-informed……
12 Jun 2006, 17:01 pm
Tomcat, peeees off!
12 Jun 2006, 17:56 pm
RedCard
I was factoring in the 10 %(probably more like 80%) of the coloured community who actually support the all blacks not the boks
Ok a miscalc there on my part but come to think of it its interesting that the survey researched the no of bok supporters in sa and not the no. of rugby supporters in sa that could make a huge difference.
12 Jun 2006, 18:10 pm
Ikey, Redox and CFB. Keep up the good fight.
13 Jun 2006, 05:06 am
Im black and soccer has never appealed to me as much as rugby so it very stupid of saffa to just downplay it by saying blacks just like soccer better.
Its also due to the fact thats blacks arent exposed to rugby as our their white counterparts thats why the game is watched less as it seen as a ‘white’ sport by some,but times are changing and fast!Just look at high schoolrugby,black participation has increased 10 fold!and those boys love their rugby.
To say colour doesnt matter is very naive because it does quite frankly.70% of this country is black which equates to about 30+million black people.U telling me out of 30+ million people there cant be more than the current ratio of black professional rugby players?In any country anywhere the makeup of their teams represent dynamics of country including race so why is so lob sided?
The process cant be rushed i understand that but to purely disregard the value of qoutas when importantly they are implemented properly is ludicrous.
Just look at the Ndungane twins who are he poster chlidren representing what qoutas and development can do when done properly.They have developed into classy footballers in less than 18 months.They do have their flaws but just like lots of players do.
Khawulethe Umshini Wam’!!!!!!!!!!
Pages: « 1 [2] Show All
Have your say
You must be logged in to post a comment.