Ticket sales for Saturday’s Vodacom Tri nations test against the All Blacks on Saturday are on a go slow.
At this stage less than 30 000 tickets have been sold for the 40 000 capacity stadium. Ticket sales for the Springboks final championship match of the season, against Australia at Ellis Park, are also poor.
The decision to take the test to Rustenburg, coupled with the Boks’ diabolical form, means interest in an All Blacks/Springboks test is at an all-time low.
The decision to give three major test matches in three successive weeks to the same region in the country was another suicidal business decision, but that is what happens when committees, made up of amateur administrators in the guise of provincial presidents, make these kind of commercial calls.
The average punter cannot afford a thousand-plus rand for three back to back test match tickets. That no one had the common sense to realise this within SARU’s structures tells us all we need to know about the decision-makers.
It is a reality check and the only way they’ll fill the stadium on Saturday is by giving away 10 000 tickets or reducing the rates radically. We have become used to the likes of Scotland, Wales and Ireland not selling out.
But we’ve now reached the stage when not even the All Blacks can fill our stadiums. And it has nothing to do with the All Blacks and everything to do with the Boks and SA Rugby’s administration.